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Customer Loyalty

Attract new customers. Convert current customers into passionate advocates for your brand.

Build true brand loyalty with every interaction.

  • ACQUIRE

    The foundation of loyalty begins here. The focus is on awareness, consideration and trial. The critical seeds of loyalty are planted at this stage.  

  • DEVELOP

    This stage contains the building block for customer loyalty, moving from a trial purchaser to a repeat buyer. Initiate strategies to influence your customers' purchase behaviour. 

  • RETAIN

    Relationships between the customer and your brand are strengthened. Targeted, relevant communications deepen the relationship based on purchase behaviour; yielding brand preference. 

  • AMPLIFY

    At this stage, customers have an emotional connection with your brand creating advocacy and referral.

We're with you every step of the way.

Successful brands focus on the entire customer lifecycle. That’s how we operate. Our solutions drive behaviour change at every stage — from generating initial attention, to encouraging repeat trial, to becoming a vocal brand ambassador. 

At BI WORLDWIDE Canada, we partner with you to earn your customers’ loyalty. Typically programs that focus on points or miles get stuck somewhere between step two (develop) and step three (retain). Our approach is different. We prioritize comprehensive lifecycle optimization that efficiently moves the customer through the final phase (amplify). And it doesn’t stop there. We think of it as a continuous cycle, so even if a customer reaches the amplify stage on one product, we can start them over again with another.

Let’s focus on true, lasting engagement, starting with the very first impression.

What kind of help are you looking for?

Experiential Marketing

Are you ready to turn your potential audience into passionate brand ambassadors? All it takes is a memorable encounter and an emotional connection with your brand. We’ll make it happen.

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Interactive Promotions

Customer’s participation in branded games, sweepstakes and contests, makes you the winner!

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Loyalty Marketing

Customer loyalty is what every brand strives to achieve, in reality the relationship is a lifecycle. We partner with you to optimize each and every phase.   

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Partnership Marketing

The company you keep can put your marketing efforts into overdrive.   

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The best way to get started is to get in touch.

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