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Home Problems We Solve Sales Team Motivation
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Sales Team Motivation

Supercharge your salesforce.

Keep them engaged, motivated, and connected to your brand with rewards, incentives, gamification, and learning. Help them thrive.

Up your sales game.

Level Set

Let’s hit the pause button for a second. Ask yourself: What’s the game plan? What’s the goal? And what’s keeping you from making it happen?

Enable

You need the right foundation—information, content, tools, and a boost of confidence. Give salespeople the support they need to connect with customers in a big way.

Inspire

Money only gets you so far. Salespeople are driven by emotion. Challenge them, reward them—then watch them deliver results.

Level Up

Measuring progress is key to getting better. Take a look at what’s working and what isn’t, and use that data to keep raising the bar.

Motivate your sales team.

The stars of your salesforce are easy to motivate. Not a huge surprise. But what about the new hires finding their footing? Or those solid, middle-tier performers who could do so much more with the right nudge? That’s where we come in.

We’re your go-to partner for tackling sales challenges head-on. With a mix of behavioural science and data-driven insights, we create tools and programs designed to motivate, educate, and reward your entire sales team in ways that actually work.

Tailored incentive programs. Learning solutions. Travel incentives. Gamification. We help you design the most creative strategies that go beyond compensation plans. Together, we’ll help your team think bigger, push harder, and, most importantly, sell more.

Solutions

A man and a woman sit together at a desk, looking at a tablet. The woman is in the foreground, smiling slightly, while the man points at the tablet screen. A laptop is open on the desk beside them, and the background is softly blurred.

Sales Incentive Programs

We craft strategic, engaging incentives to drive maximum impact without blowing your budget. Transform your sales team from good to great with rewards that matter.

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SalesMaker

Sales contests should motivate. Turn the energy into results that impact your bottom line.

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Travel Incentives

Reward your team with priceless memories, meticulously planned individual travel packages or unique experiences for those who prefer to choose their own adventure.

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Sales Gamification

Harness the power of gamification to engage your customers, employees, and partners to do more within the systems that matter to your business.

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Sales Team Learning and Development

Engaged learners perform better. So, why not build the kind of learning that fuels that engagement?

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Sales Events

Inspire your team with expertly coordinated meet-ups, custom-crafted every time.

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Proof that motivated people sell more.

View All Case Studies
  • A person, tapping into success, holds a glass bottle filled with a light golden beverage, possibly beer, in a store. The hand deftly adjusts the bottle cap as shelves brimming with various products frame the scene in the background.

    Unlocking success in the economy beer market

    A large beer manufacturer aimed to gain market share in the Economy beer segment by motivating Distributor Sales Representatives (DSRs) to set up retail displays. Using a rewards-based incentive platform, DSRs submitted display claims and earned points. The program led to a significant increase in claims, doubling the number of cases sold and achieving a 4:1 ROI. Discover the full story and results in our case study.
    Learn More
  • A scientist wearing a lab coat, safety goggles, and blue gloves looks into a microscope in a laboratory. Another scientist is in the background, also working. The environment is bright and equipped with lab equipment.

    Optimizing sales contests and SPIFFs for maximum impact

    A leading biopharmaceutical company questioned the effectiveness of their sales contests and SPIFF programs. Our Decision Sciences team analyzed their data, uncovering key insights that led to a smarter approach to sales motivation. Discover how data-backed strategies transformed their incentive programs and drove sales success.
    Learn More

Thought Leadership

Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.

  • Webinar advertisement featuring a plant pruned into a rising arrow, symbolizing growth. Text reads, Motivating salespeople to achieve growth: What really works? Discover insights on tailoring incentives to salespeople with Mike Ahearne, PhD, from the University of Houston.

    Webinar

    Motivating salespeople to achieve growth

    Myth: All salespeople respond equally to all incentives. In fact, sources of motivation are nuanced, dynamic and vary from one salesperson to the next. Overlooking these differences not only leads to poor team performance, but also leaves companies especially vulnerable during periods of disruptive change. Increasing demand, unpredictable supply, the challenge of quarantines and virtual […]

  • A webinar titled Inspiring Sales Performance Amidst Disruption highlights a smiling woman by a window and the circular headshots of Norm Williams, Julie Koslen Diehl, and Sherri Reynolds. Logos of EvolvH and Motorola Solutions are prominently featured.

    Webinar

    Inspiring sales

    In business, change is inevitable and right now that is more true than ever. What hasn’t changed is the need to drive effort, activity, and revenue from your sales teams. That’s where inspiration comes in. The idea of inspiration might sound like just another noble pursuit. But does it correlate to measurable business results? A study […]

  • A woman in a yellow sweater wearing headphones writes in a notebook. Another woman in a teal shirt holds shopping bags and a phone. A man in a winter jacket and sunglasses looks upwards. The background is divided into white and colorful triangles.

    Article

    Inspiration vs. Compensation

    What’s the matter with money? There is a common misconception that people will work harder to earn cash than anything else. If you ask, they will say cash or money is more appealing. However, based on academic research and practical application, we know inspiration is more powerful than money when it comes to changing behaviour. […]