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Who we are

Our mission is to turn inspiration into real results for our clients. We understand how to attract, engage and retain employees, run effective sales contests and incentives, build dynamic customer loyalty programs and create impactful corporate events better than anyone else.

And, we have the tools and resources to help your business tap into that knowledge to drive and sustain measurable results.

BI WORLDWIDE’s origins are both humble and ingenious. (We like to think that describes us pretty well.) It started over 60 years ago with founder Guy Schoenecker discovering innovative ways to provide consumer loyalty programs and incentives to various industries. That idea caught on (majorly) and grew into what is now a multinational company serving Fortune 1000 and Global 2000 corporations in more than 144 countries in over 22 languages.

In spite of our size, we still haven't lost sight of the core purpose: Produce measurable results that truly make a difference for our clients.

Where we are

Our Canadian headquarters is located in Vancouver, British Columbia, with an office in Oakville, Ontario as well, so we are where you need us most.

But with our founding headquarters in Minneapolis, Minnesota, and headquarters around the world in Australia, China, India, Latin America, Singapore, and the United Kingdom, our worldwide network of offices and partnerships not only give us unmatched local resources but also enable us to deliver culturally relevant programs and solutions no matter where you’re located. That’s priceless.

What makes us different

How did we get to be so good at inspiring people and delivering results? Experience is part of it but it also stems from our unique approach to building solutions. We design and deliver customizable employee, sales, channel, customer and event solutions that are grounded in the science of behavioural economics. In other words, we look at how thought and emotion combine to drive human decisions and behaviour. We don't have to guess what might motivate your employees or customers because we use scientific research and data to determine what will really inspire them. Then we act on it.

We also pride ourselves on being a full-service agency, which means we can offer end-to-end, integrated solutions. Looking for an all-employee recognition system and a way to reward your top sales performers? We can do that. Need to launch a new product at your annual dealer conference and provide training for your corporate employees? We can do that too. Our single focus is not on providing a single solution – it’s on partnering with you to understand where your business is headed and combining our variety of solutions to help you get there.

The business of inspiration.

Industry-leading NPS

BI WORLDWIDE Canada conducts surveys to measure customer satisfaction. Our survey includes the Net Promoter Score® (NPS) question of whether our customers would recommend us to a friend or colleague.

Bain & Company, a co-creator of NPS, states a score above 80 is considered world class. Our NPS is currently at 83 and, for more than a decade, our overall satisfaction has consistently been above a 9.

Providing great customer service for our clients has always been a hallmark of our business and continues to be.


The best way to get started is to get in touch.

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