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Home Who We Serve Communications, Media, and Entertainment
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Communications, Media, and Entertainment

Driving employee engagement and sales results that lead to customer satisfaction.

Educating, engaging and inspiring your frontline associates to positively change behaviours that drive incremental effort that increases sales results, employee loyalty and customer satisfaction.

Problems we solve.

Motivate all sellers

We inspire your entire sales team to drive positive change, profitability, and sales growth by:

  • Shortening the ramp-up time to awareness and understanding of key initiatives to drive incremental goal achievement across the entire sales force.
  • Keying in on high-value behaviours that correlate to sales initiatives.
  • Leveraging gamification to educate your sales force on key knowledge and skills to best position your value proposition to end-users.
  • Optimizing your sales incentive and recognition investment.
Blurry image of a speaker in a suit onstage, holding a microphone, addressing an audience. The room is dimly lit, with attendees mostly out of focus, suggesting a conference or presentation setting.

Engage and inspire your employees

We help you attract, inspire, and retain a high-performing salesforce by:

  • Recognizing key behaviour and achievements.
  • Connecting employees to your culture and purpose.
  • Improving your employee experience.
  • Rewarding them for living the culture on a daily basis.
  • Making employees feel valued for their contributions.
A smiling woman with curly hair sits at a table, looking up. She is surrounded by several people clapping, all wearing business attire. A laptop is visible in front of her. The atmosphere appears celebratory and supportive.

Increase partner loyalty

We assist you in fostering strong, enduring relationships, and boosting sales and profitability with distributors, resellers, and solution providers by:

  • Analyzing and segmenting the performance of channel partners.
  • Identifying initiatives to drive growth and profitability, thereby maximizing your channel marketing ROI.
  • Securing mindshare among channel partners and keeping your business at the forefront.
  • Promoting channel sales enablement and high-value activities.
  • Elevating channel partners’ knowledge, skills, and ability to position your value proposition and sell your solutions effectively.
  • Motivating, acknowledging, and rewarding channel sales growth across all segments and/or tiers of channel partners.
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Our work speaks for itself

View All Case Studies
  • A person, tapping into success, holds a glass bottle filled with a light golden beverage, possibly beer, in a store. The hand deftly adjusts the bottle cap as shelves brimming with various products frame the scene in the background.

    Unlocking success in the economy beer market

    A large beer manufacturer aimed to gain market share in the Economy beer segment by motivating Distributor Sales Representatives (DSRs) to set up retail displays. Using a rewards-based incentive platform, DSRs submitted display claims and earned points. The program led to a significant increase in claims, doubling the number of cases sold and achieving a 4:1 ROI. Discover the full story and results in our case study.
    Learn More
  • Two workers in orange helmets and blue overalls are handling a thick rope on a blue deck next to a large ship bell. Machinery and parts of the boat are visible in the background.

    A rise in employee engagement

    A major cruise line aimed to boost employee engagement, retention, and sales performance. We implemented a gamification strategy, creating missions to drive performance and retention. Discover how this approach led to impressive engagement and revenue growth in our case study.
    Learn More
  • A notebook with New Employee Onboarding written on it is placed on a yellow and red background. There is a pair of glasses next to the notebook.

    The power of efficient employee onboarding

    A telecommunications client aimed to streamline their onboarding process and improve engagement. Using the Bunchball Go mobile platform, they centralized resources, set clear goals, and fostered community engagement. This approach reduced the onboarding time from 90 days to 30 days. Discover how this solution transformed their onboarding experience in the full case study.
    Learn More
  • SalesMaker

    Championing a head-to-head sales incentive

    A large telecommunications client aimed to boost mobile line sales with a fun fourth-quarter incentive program. We designed a competitive head-to-head matchup across various channels, rewarding agents based on performance. Discover how this strategy led to significant improvements in sales and revenue in our case study.
    Learn More

Thought Leadership

Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.

  • Three yellow paper airplanes fly to the right on a blue and gray background, each leaving a dotted yellow trail behind them.

    Article

    How to overcome obstacles to sales contest design

    Sales organizations of all shapes and sizes run sales contests, incentives, or SPIFFs, also known as a Sales Performance Incentive Fund (sometimes written as SPIF or SPIV), on a regular basis. They may seem like a simple way to motivate your team to sell more of a new, underperforming, or lagging product, but designing one […]

  • Hands typing on a laptop keyboard with digital icons, such as checkmarks and user profiles, floating above the screen, symbolizing technology, cybersecurity, or digital communication.

    Article

    How to integrate social proof into a customer loyalty program

    This user-generated content, or social proof, carries significant weight in our decision-making process. In behavioural economics, social proof is the idea that people look to and are highly influenced by the actions or opinions of others. Simply put, consumers use this content to validate decisions. Social proof and customer loyalty programs Overall, social proof represents […]