Let's Connect

* indicates required fields

By entering your name and email you agree to the processing of your personal data as described within the Privacy Notice.
Home Case Studies Automotive learning mission accomplished
A group of three people, two men and a woman, are engaged in automotive learning as they work on a car engine in the garage. The woman, wearing work gloves and coveralls, seems to receive instruction from the older man. Various tools and cars fill the background.

Automotive learning mission accomplished

A major automotive company partnered with us to develop streamlined learning for service technicians and managers within dealerships across North America.

Let’s Talk

Results

Using Bunchball Go, the client saw increased user engagement and collaboration.

Industry

Automotive

Problem space

Employee engagement

Services

Gamification

Rewards marketplace

Technology

Bunchball Go

Nitro by Bunchball

Elevate the program

The client wanted to elevate the central program as the focal point of the dealerships’ performance and the associate experience, maximize growth, and increase customer satisfaction in a community that was historically difficult to engage.

Drive to missions

The client chose Bunchball Go, a mobile-friendly gamification platform, to engage users and drive them to goals on their learning portal. Bunchball Go led the users to missions and manager communications while rewarding them for efficiency in repairs.

Double the expectations

User engagement in the program doubled over initial expectations. Push notifications, real-time missions, and leaderboards drive engagement and collaboration. A high percentage of active users engaged with the portal – more than double the initial expectation. Push notifications and missions positively affected technician engagement while leaderboards drove collaboration.

Due to the flexibility of the Nitro by Bunchball solution, the program was able to quickly adapt to changing business needs. Missions were created in real-time that led service techs within dealerships to access and learn vital information.

Thought Leadership

Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.

  • A group of people work on laptops at a shared desk. The scene is divided, with one half showing a natural office setting and the other overlaid with digital, abstract purple and blue network graphics.

    Article

    3 ways to drive culture and strategy with HR leaders

    HR leaders might seem to have a limited set of data to gauge organizational culture, focusing on employee engagement surveys, employee net promoter score (eNPS), and exit interviews. However, if you have an employee recognition program in place, you possess a treasure trove of information that can drive strategic decisions and provide actionable insights for cultural […]

  • A small red heart sits on a textured surface with a blurred background of warm orange lights and glowing lines, creating a dreamy and romantic atmosphere.

    Article

    A three-step formula to improve customer retention and drive loyalty

    Personalization goes beyond just using the customer’s name. Recognizing a customer for achieving a milestone or engaging in a critical touchpoint should be specifically acknowledged. Start by gathering meaningful customer data. What kind of information are you collecting about your customers beyond their name and contact details? Are you recognizing first-time buyers, repeat customers, or […]

  • A glowing light bulb against a dark background, emitting a warm orange light. Several blurred light bulbs create a bokeh effect in the background, enhancing the focus on the prominent bulb in the foreground.

    Article

    How to design a successful sales incentive program

    Many organizations face common challenges with their sales incentive programs, such as: To overcome these challenges, organizations need an effective strategy, such as: Different types of incentives can be used to address various goals and timeframes: A proven methodology can help drive behaviours and activities that produce measurable results: By addressing common issues and implementing […]

Share this resource

Related research

View all thought leadership
A group of people work on laptops at a shared desk. The scene is divided, with one half showing a natural office setting and the other overlaid with digital, abstract purple and blue network graphics.

Article

3 ways to drive culture and strategy with HR leaders

HR leaders might seem to have a limited set of data to gauge organizational culture, focusing on employee engagement surveys, employee net promoter score (eNPS), and exit interviews. However, if you have an employee recognition program in place, you possess a treasure trove of information that can drive strategic decisions and provide actionable insights for cultural […]

A stack of three books with a pencil on top sits against a purple and black split background. A large, glowing neon number 3 is partially visible on the right side.

Article

3 strategies to drive learner engagement

Expectations for digital learning experiences are high, but the attention spans of learners are short. Keeping learners engaged and inspired while customizing courses to fit your company’s needs is an important aspect of learning, but you need more than that to keep learners interested. Here are three strategies to keep learners engaged. – 1 – […]

Two cafe workers in aprons stand behind a counter. Text on the image reads: 80% of deskless employees have an electronic connection to their employers, but only 37% report receiving training on it.

Insights Lab

6 ways to engage deskless workers

When I think back to my job at one of the busiest malls in the United States, I often remember how exhausted I was. Although I was working no more than 20 hours a week, I felt as if I had been consistently clocking overtime. In my current position—double the hours—I feel energized and excited […]