Article
First, we create a program unique to the target customers’ needs and interests, an approach also known as idiosyncratic fit in behavioural economics. This personalized tailoring helps customers feel as if they have an advantage as they pursue maximum rewards and benefits. It encourages them to keep using the program. From there, we add a […]
Case Study
A financial services firm aimed to reduce client attrition and drive growth by engaging business banking clients through personalized outreach and data collection. A multi-touch reengagement campaign targeted C-suite decision makers, combining emails, direct mail, and surveys with rewards. The campaign identified 134 new opportunities, generated over $1.6M in new business, and achieved a 17:1 ROI. Discover the full story and results.
Webinar
The objective of a virtual event is the same as a live meeting – to make sure your audience understands what you want them to leave knowing, feeling, and doing. In this webinar, Shelly Kulesza, VP of Marketing Strategy-Corporates at Thomson Reuters, and John Penzien, Creative Director at BI WORLDWIDE, will share how Thomson Reuters […]
Webinar
Join this webinar to hear Monique van den Berg, Senior Manager of Community Engagement at Atlassian, William Johnson, Vice President of Sales and Channel at BI WORLDWIDE, and Lea Sorrentino, Managing Director of Gamification at BI WORLDWIDE, discuss different business goals and the dynamic solutions that can be used to achieve them, such as: Guest speaker: Monique van den […]
Webinar
Join this webinar to hear Gene LaNois, Head of Professional Industry Partnerships for Google Nest, and Mark Kreft, Senior Marketing Strategist at BI WORLDWIDE, talk about steps to building ideal channel loyalty programs, like: Our guest speaker is: Gene LaNois Head of Professional Industry Partnerships, Google Nest As the Head of the Professional Industry Partnerships for Google […]
Webinar
With the uncertain future of in-person gatherings, there’s been an exponential shift towards virtual training. More than ever, companies are looking for flexible ways to provide learning and development opportunities for their employees, sales teams and channel partners. While virtual training has always been effective, this resurgence has called for a more strategic approach that provides […]
Webinar
Despite the many changes that have impacted corporate events, one thing remains the same – the need to share your message and create a meaningful connection with your audience. In this webinar, Dawn Martin, Vice President of Meetings & Shows at BI WORLDWIDE, will share: Guest speaker: You’ll also hear from Amy Teal, Marketing Events […]
Webinar
In this webinar, we’ll take a look at the future of retail engagement and give practical real-world examples of how original equipment manufacturers (OEMs) are evolving technology, program engagement, and strategy to match channel partner performance, inspiration, and retention. Key learning objectives:
Webinar
How do you cut through the clutter in a constantly changing marketplace? It’s getting more and more difficult to break through and capture your audience’s attention, so it’s imperative to stay on top of new trends to create memorable and meaningful experiences, whether it’s for your employees, sales teams, channel or customers. Watch this webinar […]
Webinar
Watch this webinar to learn how Katy Howell has partnered with their channel to obtain the critical data needed to make educated and targeted decisions and execute effective push/pull strategies in the channel. This webinar covers: