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SalesMaker

  • Orange robotic arms operate in an industrial factory setting. They are positioned along a track system, surrounded by metal structures and safety fencing, engaged in automated manufacturing tasks. The background shows more machinery and equipment.

    Case Study

    High-speed sales for heavy-duty equipment

    A leading heavy equipment manufacturer launched a new product line and used a competition-based promotion to motivate their sales reps. The campaign kept reps engaged and competitive, leading to impressive results. Discover how this innovative approach transformed their sales strategy in the full case study.

  • Compassionate Leadership

    Article

    Compassionate Leadership

    Everything seems different right now. Because, in many ways, in the span of a few days and weeks, everything changed. And this change calls for a different kind of leadership. Right now, more than ever, we need to be leaders who lead with compassion. To help understand what this looks like, Dr. Brad Shuck, Assistant […]