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Home How We Help Multi-Channel Marketing
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Multi-Channel Marketing

Activate. Engage. Amplify.

Work with our Customer Engagement Group to identify critical touchpoints and build a unique approach designed to move the needle on your key performance metrics.

Always be on your customers’ radar.

Looking to connect with prospects? Win new business? Nurture relationships? Studies show it can take six to eight interactions to cut through the noise and get attention. We combine email, engaging digital content, direct mail, and more to reach key audiences and encourage them to take action that brings them closer to you. Whether you’d like to see customers register for your online program, book an appointment, take a survey, purchase a product, or (for your own sales teams) sell more products, we can help.

For positive reinforcement, we build in rewards. From small gift kits and swag to merchandise options like sports equipment, home entertainment, appliances, luggage, and jewellery to travel, event tickets, and more, personalized rewards motivate customers to take the next step and motivate sales teams to become top performers.

Take a multi-faceted approach to drive results.

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Research and Data Analytics

We help drive the results you need through data and analytics that address key business and program issues throughout the program lifecycle.

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Communications

The amount of information your customers, employees, and sales teams are presented with every day, hour, and minute continues to grow. Capture and keep their attention, and stand out from the noise.

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Rewards

Motivating your audience with amazing rewards doesn’t have to be complicated. From the hottest brands and getaways to hard-to-get sports tickets, local staycations, tours, sightseeing, and learning opportunities—whatever ignites their passion.

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Our work speaks for itself

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Thought Leadership

Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.

  • Hands typing on a laptop keyboard with digital icons, such as checkmarks and user profiles, floating above the screen, symbolizing technology, cybersecurity, or digital communication.

    Article

    How to integrate social proof into a customer loyalty program

    This user-generated content, or social proof, carries significant weight in our decision-making process. In behavioural economics, social proof is the idea that people look to and are highly influenced by the actions or opinions of others. Simply put, consumers use this content to validate decisions. Social proof and customer loyalty programs Overall, social proof represents […]