{"id":126,"date":"2025-01-14T16:17:45","date_gmt":"2025-01-14T16:17:45","guid":{"rendered":"https:\/\/live-biw-main.pantheonsite.io\/?page_id=126"},"modified":"2025-04-02T16:31:19","modified_gmt":"2025-04-02T23:31:19","slug":"marketing-multicanal","status":"publish","type":"page","link":"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/marketing-multicanal\/","title":{"rendered":"Marketing multicanal"},"content":{"rendered":"<div class=\" has-content-align-left has-overlay has-overlay--dark alignfull wp-block-biw-block-theme-hero\">\n\t<div class=\"biw-hero__grid\">\n\t\t\t\t\t<div class=\"biw-hero__breadcrumbs\">\n\t\t\t\t<div id=\"breadcrumbs\" class=\"breadcrumb-nav__wrapper\"><span class=\"breadcrumb-nav\"><span><a href=\"https:\/\/www.biworldwide.ca\/fr\/\">Home<\/a><\/span><\/span><\/div>\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<div class=\"biw-hero__media \">\n\t\t\t\t\t\t\t\t\t<div class=\"biw-hero__overlay overlay-dark\"><\/div>\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/03\/Multi-Channel-Mkt-1728x600px.jpg\" alt=\"A colorful gradient funnel with digital icons connected by lines, representing communication and business concepts like email, chat, and shopping. The background is dark, enhancing the vibrant colors of the funnel and icons.\" class=\"biw-hero__bg-image\" style=\"object-position: 50% 50%;\">\t\t\t<\/div>\n\t\t\t\t<div class=\"biw-hero__content\">\n\t\t\t\t\t\t<h1 class=\"biw-hero__title\" style=\"line-height: 1.2\">\n\t\t\t\tMarketing multicanal\t\t\t<\/h1>\n\t\t\t\t\t\t\t<h2 class=\"biw-hero__subtitle\">\n\t\t\t\t\tActiver. Engager. Amplifier.\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t<div class=\"biw-hero__text\">\n\t\t\t\t\t\n\n<p>Collaborez avec notre Groupe d\u2019Engagement Client pour identifier les points de contact essentiels et \u00e9laborer une approche unique con\u00e7ue pour faire progresser vos principaux indicateurs de performance.<\/p>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group  layout-columns-7 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a133ec42 wp-block-group-is-layout-constrained\">\n<p class=\"has-xxl-font-size\"><strong>Soyez toujours sur le radar de vos clients.<\/strong><\/p>\n\n\n\n<p>Vous cherchez \u00e0 \u00e9tablir des liens avec des prospects ? Gagner de nouveaux clients ? Cultiver des relations ? Les \u00e9tudes montrent qu&rsquo;il faut six \u00e0 huit interactions pour percer le bruit et attirer l&rsquo;attention. Nous combinons des emails, du contenu num\u00e9rique engageant, du publipostage et plus encore pour atteindre des audiences cl\u00e9s et les encourager \u00e0 agir afin de se rapprocher de vous. Que vous souhaitiez que vos clients s&rsquo;inscrivent \u00e0 votre programme en ligne, prennent un rendez-vous, r\u00e9pondent \u00e0 un sondage, ach\u00e8tent un produit ou (pour vos propres \u00e9quipes de vente) vendent davantage de produits, nous pouvons vous aider.<\/p>\n\n\n\n<p>Pour une motivation positive, nous int\u00e9grons des r\u00e9compenses. Des petits kits cadeaux et goodies aux options de marchandises comme des \u00e9quipements sportifs, des syst\u00e8mes de divertissement \u00e0 domicile, des appareils, des bagages et des bijoux, en passant par des voyages, des billets d&rsquo;\u00e9v\u00e9nements et bien plus encore, des r\u00e9compenses personnalis\u00e9es incitent les clients \u00e0 passer \u00e0 l&rsquo;\u00e9tape suivante et motivent les \u00e9quipes de vente \u00e0 devenir des meilleurs performeurs.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-container-core-group-is-layout-97ab3c77 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-text-align-center  layout-columns-8 has-global-padding is-layout-constrained wp-container-core-group-is-layout-ee362a79 wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center  has-text-wrap-pretty\">Adoptez une approche multifacette pour obtenir des r\u00e9sultats.<\/h2>\n\n\n\n<p class=\" has-text-wrap-balance\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group  layout-columns-12 has-global-padding is-layout-constrained wp-container-core-group-is-layout-9e09659d wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group is-layout-grid wp-container-core-group-is-layout-c765d3c1 wp-block-group-is-layout-grid\"><div class=\" has-dynamic-border-radius has-link has-image-size-cover has-image-radius-none is-style-default wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/Research-and-analytics-1300x732px.jpg\" alt=\"A person uses a calculator and laptop, overlaid with a digital graph showing upward arrows, symbolizing growth or progress. Papers and charts are visible on the desk, and a yellow and white abstract background is present.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/recherche-et-analyse-de-donnees\/\" >\n\t\t\t\tRecherche et analyse de donn\u00e9es\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>Nous aidons \u00e0 obtenir les r\u00e9sultats dont vous avez besoin gr\u00e2ce \u00e0 des donn\u00e9es et analyses qui r\u00e9pondent aux principaux enjeux commerciaux et programmatiques tout au long du cycle de vie du programme.<\/p>\n\n<\/div>\n\t<\/div>\n\t\t\t<span class=\"biw-card__cta\">En savoir plus<\/span>\n\t<\/div>\n\n<div class=\" has-dynamic-border-radius has-link has-image-size-cover has-image-radius-none is-style-default wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/Communications-colored-paper-1300x732px.jpg\" alt=\"Abstract digital artwork featuring curved, layered shapes in vibrant orange, yellow, green, and red tones, creating a dynamic and visually striking composition against an orange background.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/communications\/\" >\n\t\t\t\tCommunications\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>Le volume d&rsquo;informations que vos clients, employ\u00e9s et \u00e9quipes de vente re\u00e7oivent chaque jour, heure et minute continue de cro\u00eetre. Captivez et retenez leur attention, et d\u00e9marquez-vous du bruit ambiant.<\/p>\n\n<\/div>\n\t<\/div>\n\t\t\t<span class=\"biw-card__cta\">En savoir plus<\/span>\n\t<\/div>\n\n<div class=\" has-dynamic-border-radius has-link has-image-size-cover has-image-radius-none is-style-default wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/BIW_Site_Card_Marketplaces-scaled.jpg\" alt=\"A woman in a yellow sweater wearing headphones writes in a notebook. Another woman in a teal shirt holds shopping bags and a phone. A man in a winter jacket and sunglasses looks upwards. The background is divided into white and colorful triangles.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/marche-des-recompenses\/\" >\n\t\t\t\tR\u00e9compenses\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>Motiver votre audience avec des r\u00e9compenses incroyables n&rsquo;a pas \u00e0 \u00eatre compliqu\u00e9. Des marques les plus pris\u00e9es et escapades aux billets de sports difficiles \u00e0 obtenir, s\u00e9jours locaux, visites, d\u00e9couvertes touristiques et opportunit\u00e9s d&rsquo;apprentissage \u2014 tout ce qui enflamme leur passion.<\/p>\n\n<\/div>\n\t<\/div>\n\t\t\t<span class=\"biw-card__cta\">En savoir plus<\/span>\n\t<\/div><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Soyez toujours sur le radar de vos clients. Vous cherchez \u00e0 \u00e9tablir des liens avec des prospects ? Gagner de nouveaux clients ? Cultiver des relations ? Les \u00e9tudes montrent qu&rsquo;il faut six \u00e0 huit interactions pour percer le bruit et attirer l&rsquo;attention. Nous combinons des emails, du contenu num\u00e9rique engageant, du publipostage et plus [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":508,"parent":104,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"featured_image_focal_point":{"x":0.5,"y":0.5},"footnotes":""},"wf_page_folders":[],"class_list":["post-126","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marketing multicanal - Canada (French)<\/title>\n<meta name=\"description\" content=\"Collaborez avec notre Groupe d\u2019Engagement Client pour identifier les points de contact essentiels du marketing multicanal et \u00e9laborer une\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/marketing-multicanal\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing multicanal - Canada (French)\" \/>\n<meta property=\"og:description\" content=\"Collaborez avec notre Groupe d\u2019Engagement Client pour identifier les points de contact essentiels du marketing multicanal et \u00e9laborer une\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/marketing-multicanal\/\" \/>\n<meta property=\"og:site_name\" content=\"Canada (French)\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-02T23:31:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-HomePageFeature-1300x732px.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1300\" \/>\n\t<meta property=\"og:image:height\" content=\"732\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/marketing-multicanal\/\",\"url\":\"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/marketing-multicanal\/\",\"name\":\"Marketing multicanal - Canada (French)\",\"isPartOf\":{\"@id\":\"https:\/\/www.biworldwide.ca\/fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/marketing-multicanal\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/marketing-multicanal\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-HomePageFeature-1300x732px.jpg\",\"datePublished\":\"2025-01-14T16:17:45+00:00\",\"dateModified\":\"2025-04-02T23:31:19+00:00\",\"description\":\"Collaborez avec notre Groupe d\u2019Engagement Client pour identifier les points de contact essentiels du marketing multicanal et \u00e9laborer une\",\"breadcrumb\":{\"@id\":\"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/marketing-multicanal\/#breadcrumb\"},\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/marketing-multicanal\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/www.biworldwide.ca\/fr\/comment-nous-aidons\/marketing-multicanal\/#primaryimage\",\"url\":\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-HomePageFeature-1300x732px.jpg\",\"contentUrl\":\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-HomePageFeature-1300x732px.jpg\",\"caption\":\"Colorful funnel with digital icons above it, connected by lines. 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